Digital Marketing Executive
- Develop and implement strategic digital marketing plans across platforms (Google, Meta, LinkedIn, etc.).
- Create and publish engaging content (text, image, and video) for daily posts across all company social media profiles.
- Produce and edit marketing videos, reels, and promotional visuals.
- Design high-quality graphics and creatives for campaigns, promotions, and product launches.
- Manage and grow the company’s social media pages (Instagram, Facebook, X, LinkedIn, TikTok).
- Conduct audience research and monitor trends to create engaging and relevant content.
- Plan and execute email marketing campaigns with clear CTAs and a strong conversion focus.
- Optimizing a website and content for SEO and user experience (UI/UX) is an added advantage.
- Monitor and manage Google Ads, Meta Ads, and other paid ad campaigns for ROI and lead generation.
- Track and analyze digital performance metrics using tools like Google Analytics, Meta Business Suite, and reporting dashboards.
- Collaborate with internal teams (product, sales, customer support) to ensure message consistency.
- Manage landing pages, pop-ups, and lead capture tools to drive user engagement.
Requirements:
- Bachelor’s Degree in Marketing, Communications, Digital Media, or related fields.
- Minimum of 1-2 years of hands-on experience in digital marketing.
- Strong portfolio of video editing, content creation, and graphic design work.
- Proficiency in tools like Canva, Adobe Premiere Pro, Final Cut, Photoshop, Figma, or similar.
- Proven ability to manage social media pages with measurable results.
- Strong knowledge of SEO best practices, keyword research, and on-page optimization.
- Experience running Google Ads, Meta Ads, and campaign budgeting.
- Excellent communication skills and attention to detail.
- Experience in the tech, travel, or ed-tech sectors is a strong plus.
Benefits:
- Competitive salary (based on experience).
- Opportunity to work in a fast-growing, impact-driven organisation.
- Creative freedom to shape brand presence across digital platforms.
- Access to travel discounts and global exposure.
Method of Application
Interested and qualified candidates should apply using the Apply Now button below.