Sales Officer
Responsibilities
- Identify potential patient segments and referral sources, such as doctors, clinics, corporate clients, insurance providers, and community organizations.
- Develop and implement strategies to increase patient referrals and hospital admissions.
- Build and maintain relationships with external stakeholders including physicians, healthcare providers, and corporate clients. Conduct regular sales visits, presentations, and follow-ups to promote hospital services.
- Develop and execute marketing plans to promote the hospital’s services, specialties, and new offerings.
- Organize and manage marketing campaigns including online, social media, and offline channels (e.g., print, radio, events).
- Monitor and analyze market trends, competitor activities, and patient feedback to inform marketing strategies.
- Collaborate with internal teams such as the medical, finance, and administration departments to align marketing initiatives with hospital goals
- Collaborate with the hospital’s patient services team to ensure a high level of patient satisfaction and experience.
- Collect and analyze patient feedback to identify areas for service improvement.
- Implement programs and initiatives that enhance the overall patient journey from initial contact to post-care follow-up.
- Track and report on sales targets, marketing campaign performance, and patient growth metrics.
- Prepare monthly and quarterly reports for the hospital’s management team, providing insights and recommendations for future marketing efforts.
- Manage the marketing budget and ensure effective allocation of resources for maximum ROI.
Qualifications
- Bachelor’s Degree in Marketing, Business Adminstration, or related fields.
Method of Application
Interested and qualified candidates should send their CV to: recruitment@stiveshealthcare.com using the job title as the subject of the email.
