Customer Experience Officer
- The Customer Experience Officer (CXO) is responsible for delivering a seamless, consistent, and high-quality customer journey across all touchpoints from first interaction to post-purchase. Touchpoints include in-store, website, and third-party platforms.
- This role ensures that every customer interaction reflects the brand’s values, strengthens satisfaction, and builds long-term loyalty. You are responsible for the timely resolution of complaints, third-party coordination, loyalty management and customer feedback analytics to drive retention, repeat purchases, and brand trust across our brands.
- The CXO works cross-functionally with operations teams to continuously improve the end-to-end experience, resolve pain points, and elevate service standards. Success is measured by customer satisfaction, repeat business, and a consistently high-quality customer experience.
Key Responsibilities
- Manage customer interactions across WhatsApp, website, google and third-party platforms.
- Respond to complaints promptly, ensuring professional handling and timely resolution within SLA.
- Respond to all customer WhatsApp enquiries/complaints in a timely manner.
- Maintain an up-to-date Customer Complaints/Feedback Log and escalate issues to relevant teams (Operations, Q&A, etc.).
- Analyze customer feedback trends and present actionable insights in weekly and monthly reviews.
- Maintain and analyze the customer loyalty database to support retention initiatives.
- Monitor third-party platforms (e.g. Chowdeck, Glovo) to ensure seamless order processing and issue resolution.
- Track and report platform-related performance issues impacting revenue or customer experience.
- Monitor third-party platforms for brand visibility, campaign activities.
- Proactively manage failed or cancelled orders, recover revenue, and document recovery performance.
- Manage all website and WhatsApp orders – end to end.
- Communicate to the outlets on all campaigns, offers and promotions.
- Support impact initiatives and manage partnerships, ensuring follow-through and impact tracking.
- Prepare and present monthly reports on customer experience, complaints, and revenue recovery metrics.
What Success Looks Like
- Customer Satisfaction & Experience: Customer Satisfaction Score (CSAT), Average response time to enquiries/complaints, Complaint rate %, Complaints resolution time
- Revenue Recovery Rate: Failed or cancelled orders recovery rate, revenue leakage %
- Issue Resolution & Responsiveness: Average Complaint Resolution Time, % Complaints Resolved Within SLA, Repeat Complaints (same issue)
- Execution Excellence: Accuracy of reporting on complaints/feedback, on-time reporting, %errors or typos in communication
- Customer Retention & Loyalty: Loyalty Program Participation, Repeat Visit / Repeat Purchase Rate,
- Feedback & Continuous Improvement: Customer feedback volume, % Reduction in Key Pain Points,
Method of Application
Send your CV + portfolio via DM or email to : hr@pinnahfoods.com
