Senior Marketing Executive at Dana Group – Apply Now

Job Summary

• We are seeking a highly motivated and creative Marketing Executive to join our team. 
• The successful candidate will be responsible for developing and implementing marketing strategies to promote our automotive products and services, increase brand awareness, and drive sales.

Key Responsibilities

• Develop marketing campaigns: Create and execute marketing plans to reach target audiences and promote products and services.
• Conduct market research: Analyze market trends, customer needs, and competitor activity to inform marketing strategies.
• Manage social media: Develop and implement social media strategies to engage with customers and promote the brand.
• Create marketing materials: Design and produce marketing materials such as brochures, flyers, and email campaigns.
• Collaborate with teams: Work with sales, product, and customer service teams to ensure alignment and effective marketing strategies.
• Analyze performance: Track and analyze marketing metrics to measure campaign effectiveness and identify areas for improvement.
• Stay up-to-date with industry trends: Monitor industry developments and competitor activity to stay ahead of the competition.

Requirements

• Bachelor’s Degree in Marketing, Business Administration, or a related field.
• Proven experience in marketing, preferably in the automotive industry.
• Strong analytical and problem-solving skills.
• Excellent communication and interpersonal skills.
• Proficiency in marketing software and tools
• Creative and innovative thinker with a passion for marketing and the automotive industry.
• Proximity to Victoria Island, Lagos

Skills:

• Marketing strategy development
• Campaign execution and management
• Market research and analysis
• Social media marketing
• Content creation and copywriting
• Collaboration and teamwork.