Field Marketer / Business Development Marketer
- Job Type Full Time
- Qualification BA/BSc/HND
- Experience 1 – 3 years
- Location Oyo
- City Ibadan
- Job Field Sales / Marketing / Retail / Business Development 
Job Summary
- We are seeking energetic, persuasive, and result-driven Marketers who will actively represent the company in the field, attract customers and students, and expand awareness and participation across all Ileoja Group departments.
- The Field Marketer will be responsible for promoting Ileoja Group’s services and offerings by engaging directly with individuals, businesses, institutions, and communities.
- The ideal candidate will proactively generate leads, convince prospects to engage with the company’s products and services, and successfully onboard customers, partners, and students into our various business units.
- This role requires strong communication skills, confidence, persuasion ability, and a passion for meeting targets.
Key Responsibilities
Marketing & Lead Generation:
- Promote Ileoja Group’s services across all departments:
- E-Commerce
- Academy (Business & Tech Courses)
- Homes & Properties
- Farming/Agribusiness
- Conduct outdoor and field marketing activities to attract new customers and students.
- Identify and approach potential clients, partners, and prospects.
- Generate qualified leads through physical outreach, events, and networking.
Sales & Conversion:
- Convince prospects to enroll in academy courses and participate in company offerings.
- Present company products and opportunities clearly and professionally.
- Follow up with leads to ensure successful conversion.
- Achieve assigned marketing and enrollment targets.
Brand Representation:
- Act as a professional representative of Ileoja Group at all times.
- Educate the public about company services and opportunities.
- Build trust and long-term relationships with customers and partners.
Reporting & Documentation:
- Submit daily/weekly activity and performance reports.
- Maintain accurate records of leads, conversions, and prospects.
- Provide market feedback and customer insights to management.
Key Performance Indicators (KPIs)
- Number of leads generated.
- Number of customers/students onboarded.
- Conversion rate.
- Revenue contribution.
- Weekly and monthly target achievement.
Requirements
Educational Qualification:
- Minimum of OND / NCE / HND / Bachelor’s Degree in Marketing, Business Administration, Communications, or related fields.
- Relevant marketing or sales experience is an added advantage.
Experience:
- 1–3 years experience in marketing, sales, field marketing, or business development is preferred.
- Fresh graduates with strong persuasion and marketing abilities may apply.
Other Requirements:
- Willingness to work outdoors and engage in field marketing activities.
- Professional appearance and attitude.
- Ability to meet targets and deadlines.
- Strong work ethic and accountability.
Required Skills & Competencies:
- Excellent communication and persuasion skills.
- Strong interpersonal and negotiation abilities.
- Confidence in approaching and engaging strangers professionally.
- Target-driven and self-motivated personality.
- Ability to work independently and in a team environment.
- Good presentation and selling skills.
- Basic digital literacy (WhatsApp, Google Forms, CRM tools, etc.).
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Method of Application
